Lee Morof's Real Estate Blog

Pick The Right Light

It won’t even be worth your while to pick up the camera if the lighting is off, so make sure you capture your home in the middle of the day when natural light is at its peak. Instead of morning or night, when spaces can appear dim, turn on the lights during the day, let the sunlight flow in and shoot away!

Keep It Clutter Free

While it’s common sense to clean up your home before committing anything to photography, it’s also important to be aware of any items that may catch the eye of the viewer and deflect interest away from your property. While there may be certain things you’re used to, if they stand out in the picture it might be better to move them outside of the frame.

Don’t Forget The Details

It’s easy to be focused on the exterior and room shots, but a few minor details here and there can give the viewer a better feel for your home, and may enable them to remember it. If you have striking kitchen tiles or a claw foot tub, don’t forget to add up-close images of these to your listing.

Capture The Exterior

The rooms and amenities of your house are definitely going to be what piques the buyer’s interest, but don’t forget about the exterior in all the shuffle. The outside of your home is the first thing that potential buyers will see, so catch it during the last hour of sunlight for maximum effect.

Hire A Professional

It’s entirely possible that you’re so busy looking for homes and getting organized that taking pictures is just another task to add to the list. Instead of taking on the photography yourself, you may want to contact a professional to do it for you who will know all the tricks of the trade.

The best impression your house will make should be in person, but it’s important to have great listing photos so you can draw potential buyers in. If you’re getting ready to put your home on the market, you may want to contact one of our real estate professionals for more information.