Lee Morof's Real Estate Blog

The law of supply and demand governs every area of the economy. The law is relatively straightforward. If there is more demand than there is supply, prices should be expected to rise. If there is more supply than there is demand, prices should be expected to fall. The same is true with houses, which have been rising quickly in price during the past year. Why is this the case, and what does this mean for the future?

Housing Prices Are Going Up

It should come as no surprise that houses are going up quickly. The biggest reason why the prices of homes are going up across the country is that there is more demand than there is supply. Not as many new homes are being built, more people are trying to take advantage of favorable home loans, and some homeowners are hesitant to sell their houses because they are worried they will not be able to find a new one. All of this is contributing to a low home supply, driving up prices. 

Will Prices Stop Going Up Soon?

Nobody has a crystal ball, and it is difficult to predict the future. During the winter, many people are hesitant to move because they do not want to be stuck dealing with a major life change during the holidays. Furthermore, unless there are changes in the supply chain, it will probably be difficult for construction companies to build more houses. Even though housing prices may continue to go up, they will probably not go up as quickly.

What Should Homeowners Do?

There are some people who are hesitant to enter the buying market because they are waiting for prices to come down. Unfortunately, it will probably take a long time for housing prices to drop. Until the market normalizes, housing prices are probably not going to fall. Even when they fall, they probably will not drop by much. Therefore, it is more important for homeowners to work with a  real estate agent who can help them find the right house without overpaying. Even though this can be a difficult market to navigate, there are opportunities for potential homeowners to find the right house at the right price. It simply takes a bit of persistence. 

A “buyer’s market” happens when people looking to buy a home have a stronger bargaining position than the sellers have. In a classic economic sense, a buyer’s market occurs when the supply of homes available for sale exceeds the demand for them. However, other things in real estate create a buyer’s market.

Causes Of A Buyer’s Market

Besides having too many homes for sale and too few buyers, a buyer’s market in real estate may  come from widespread credit market problems. There may be plenty of buyers interested in homes that are for sale, yet they may not be able to get a loan to buy the home. This may be caused not only by the credit history and qualifications of the buyers but also by the lending institutions’ available funding to make loans.

Another thing that can cause a buyer’s market for homes to suddenly emerge is a major relocation or closing of a large employer in an area. If the jobs disappear for many people, then they may have to move to find work.

Ways to determine if a specific area is a buyer’s market include tracking the median number of days that homes stay for sale on the market listings. Another strong indicator is the number of homes that lower their listing price. 

Selling A Home In A Buyer’s Market

In a buyer’s market, trying to sell a home may be much more challenging. Here are our tips to sell a home in a buyer’s market:

1. Price: To be competitive, price the home at a very compelling level that is up to 5% less than the market value of comparable properties.
2. Staging: Stage the home to be in a perfect immaculate condition with extremely attractive interior design elements. Remove everything from the home, repaint, and then rent brand-new furniture. Use the services of a professional interior designer to make the home aesthetically stunning.
3. Paint: Paint the home inside and out. Use contemporary colors in a trending color scheme that is attractive for the most potential buyers. Avoid brash colors. Color choices should be neutral but not boring.
4. Home Inspection: Conduct a professional pre-inspection of the home, fix all the items that need repair, and show the inspection report and the receipts for the work done to any potential buyers.
5. Home Warranty: Offer a one-year home warranty included in the sale price, which covers the major appliances and home systems.
6. Energy-Efficiency: Install energy-efficient windows, seal around windows and doors to prevent leaks, and upgrade insulation to make the monthly utility bills as low as possible.
7. Use a Top Real Estate Agent: Work with an agent that has a track record of selling homes recently, who is a “closer” when it comes to making a sale.

Summary

If possible, try to avoid selling a home in a buyer’s market and wait for a better time. If that is not possible, or the market is permanently damaged and will be a buyer’s market for a long time, then take these steps to give your home advantages when compared to other homes that are for sale.